Privacy Policy

This Privacy Policy describes how Rootovo (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://rootovonatural.com (the “Site”).

1. Personal Information We Collect

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, “Personal Information” refers to any information that can uniquely identify an individual.

  • Device Information:

    • Examples of Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

    • Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.

    • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.

  • Order Information:

    • Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers [if applicable, state payment processor handles this]), email address, and phone number.

    • Purpose of collection: To provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services (e.g., our Health & Wellness products like Shilajit or Skincare products like serums, sunscreens, moisturizers, and facewashes).

    • Source of collection: Collected from you.

  • Customer Support Information:

    • Examples of Personal Information collected: Name, email, order details (as needed for support).

    • Purpose of collection: To provide customer support.

    • Source of collection: Collected from you.

2. Sharing Personal Information

We share your Personal Information with third-party service providers to help us provide our services and fulfill our contracts with you, as described above. This may include services for payment processing, shipping, or analytics.

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

3. Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We may use analytics services (such as Google Analytics) to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location). Our advertising efforts may promote our Health & Wellness (e.g., Shilajit) and Skincare (e.g., serum, sunscreen, moisturizer, facewash) categories.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

4. Your Rights

If you are a resident of the EEA or California, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

5. Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection).

6. Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

7. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at [Your Contact Email Address] or by mail using the details provided below:

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